Understand Behaviour.
Personalize Engagement.
Drive More Conversions.
Segment your audience based on real behaviours and interactions across channels. Deliver the right message to the right people—at the right moment.
Real-time Tracking
Track customer actions as they happen
Behaviour-based Insights
Discover patterns that drive engagement
Smarter Targeting
Reach the most relevant audience every time
Better Results
Increase conversions and customer lifetime value

Why Use Behavioural Segmentation?
Hyper-Personalization
Send personalised messages based on actual behaviour.
Higher Relevance
Engage users with offers that match their interests.
Better Engagement
Relevant communication boosts opens and clicks.
More Conversions
Target the right audience ready to take action.
Customer Retention
Identify at-risk customers and re-engage early.
Data-Driven Growth
Make smarter decisions with behavioural insights.
Build Behavioural Segments
- Website BehaviourPage visits, time spent, downloads and more.
- Email BehaviourOpens, clicks, replies and unsubscribes.
- Purchase BehaviourPurchase history, cart activity and spend.
- App BehaviourApp opens, features used, session time.
- Content InteractionBlog reads, video views, form submissions.
- Customer LifecycleNew, active, inactive, at-risk, repeat buyers.
How It Works
- 11. Track BehaviourCollect data from all customer interactions in real-time.
- 22. Set ConditionsChoose behaviours, rules and filters for your segment.
- 33. Dynamic UpdateSegments update automatically as behaviour changes.
- 44. Activate CampaignSend personalised messages across channels.
- 55. Measure ResultsTrack performance and optimise for better ROI.
Works With Your Favorite Tools
- CRM
- SMS
- Web Push
- Mobile App
- Analytics
- + More
Behavioural Segment Templates
- High Intent ShoppersViewed product & added to cart
- Active Email EngagersOpened or clicked email in last 7 days
- Price Sensitive BuyersViewed discount or offers multiple times
- Repeat CustomersPurchased more than once
- Inactive CustomersNo activity in last 30 days
Real Impact with Behavioural Segmentation
2.8X
Higher Engagement
Behavioural campaigns get 2.8x more engagement.
41%
Higher Open Rates
Behaviour-based emails see 41% higher open rates.
32%
More Conversions
Drive up to 32% more conversions.
27%
Better Retention
Improve customer retention by up to 27%.
35%
Revenue Increase
Businesses see 35% higher revenue from campaigns.
60%
Time Saved
Automate segmentation and save hours weekly.
Behaviour Insights. Smarter Engagement.
Create dynamic behavioural segments and deliver personalised experiences that convert.
- Free personalized demo
- No credit card required
- Cancel anytime
- 99.9% Platform Uptime
- Enterprise Grade SecurityYour data is always safe
- GDPR & DND Compliant100% policy compliant
- 24/7 Expert SupportWe’re here to help
- Trusted by 1,800+ BusinessesAcross 20+ Countries


